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Privacy Policy

Last updated: April 2026

Who we are

Magrathean UK Ltd. (Company No. 16955343) operates this website and the applications listed on it. We are a UK-registered company providing IT consultancy, technical support, and software services. Our registered office is 16 Caledonian Court West Street, Watford, England WD17 1RY. You can reach us at .

What data we collect

We collect personal data when you choose to contact us, and we also collect limited website usage and measurement data when you use the site. This includes:

  • Contact information: your name, email address and any other details you include when you submit an enquiry or request support.
  • Service data: information necessary to deliver our consultancy or software services (whether during remote support or on-site visits), such as company name, role, licence identifiers or configuration details.
  • Usage and measurement data: page views, device and browser data, click identifiers such as gclid and msclkid when present, and lead-interaction events such as phone clicks, email clicks, and form submissions, collected through analytics, session insight, and advertising measurement tools.

We do not sell your personal data. Our apps follow privacy-by-design principles and, unless an app-specific policy says otherwise, do not use advertising SDKs or ad networks.

How we use data

We use your data to:

  • respond to enquiries and provide customer support;
  • perform our contractual obligations when delivering IT consultancy or software services;
  • maintain, secure and improve our website and applications;
  • measure visits, understand which pages are useful, and measure contact outcomes such as phone clicks, email clicks, and form submissions;
  • comply with legal obligations.

We may use aggregated or pseudonymised usage data to understand service performance and improve the site. We will not use your data for purposes materially different from those described here without updating this notice.

Legal basis for processing

We process personal data under the UK GDPR on the following bases:

  • Legitimate interests when we need to respond to enquiries or ensure our services function correctly;
  • Contract when processing is necessary to perform a contract with you;
  • Legal obligations where we must retain certain records or respond to lawful requests.

Cookies, analytics and ad measurement

This website uses cookies and similar browser storage for analytics, session insight, and advertising measurement. We use Google Analytics, Google Ads conversion measurement, Microsoft Advertising UET, Microsoft Clarity, and Cloudflare Web Analytics to understand site usage, improve pages, preserve advertising click identifiers where present, and measure contact outcomes such as phone clicks, email clicks, and form submissions.

You can control cookies and browser storage through your browser settings. Some measurement may be limited or unavailable if those tools are blocked.

Data retention

We keep enquiry data for as long as needed to deal with the enquiry and any sensible follow-up. We keep contract, accounting and compliance records for as long as law, tax or professional record-keeping requirements require. Website analytics and ad measurement data are kept according to provider retention settings and our reporting needs, usually in aggregated or pseudonymised form.

How we share data

We may share your data with trusted service providers who assist us with hosting, communications, analytics, advertising measurement, or support services. These providers act under contractual confidentiality and data-protection obligations. We may also disclose data if required by law or to protect our rights. Some providers may process data outside the UK or EEA, in which case we rely on appropriate safeguards such as standard contractual clauses or the provider's approved transfer mechanisms.

Your rights

Under the UK GDPR you have the right to access, correct, delete or restrict the use of your personal data. You may also object to our processing or request data portability. To exercise these rights, contact us at . You have the right to lodge a complaint with the Information Commissioner's Office (ICO).

Contact

For any questions about this policy or your data, please contact:
Magrathean UK Ltd.
16 Caledonian Court West Street, Watford WD17 1RY